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The perfect storm is brewing for the fintech industry. According to Capgemini’s World Fintech Report 2017, 50.2% of worldwide customers report doing business with
It’s not news that content has changed the way we conduct business, or that great content helps businesses of all sizes stand out and drive
Stories are powerful. I keep beating that drum because it’s true, and also because I hope the skeptical will see the light. Good storytelling is
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Why content matters: using stories to generate sales from Ashley Poynter Good content marketing uses stories to generate sales and is an integral part of any
Stories are one of the most powerful drivers of emotion, perception and action on the planet. Great stories move humans in a visceral way and
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