The Other Side of the Story: Promotion & Amplification
Getting the messaging right and telling interesting stories is just half of the equation when using content marketing as a customer acquisition tool for fintech.
Almost any content marketing agency can produce good content. Not every content marketing agency can tell stories.
And storytelling is important.
Why? Because your audience is inundated with content from the moment they wake up until they shut the laptop down at night. Billions of people, businesses, and organizations are vying for your audience’s attention by funneling new information online by the minute.
Storytelling is how your business stands out.
Content marketing has evolved beyond fancy ebook production and blogging. Brands and businesses must formulate a cohesive story that engages prospective clients and customers from first touch through purchase and beyond. Not every content marketing agency is equipped to help you weave each tenet of your story throughout every digital channel.
But we are.
We help clients identify their target audience, connect to that audience in meaningful ways, and compel action.
Creating a successful content marketing strategy is about formulating a plan that works. It also requires the ability to create meaningful, powerful content and to get that content in front of the right eyes at the right time.
Content Rewired excels at every step of creating and executing on an effective content marketing strategy.
That’s because we have a streamlined system for formulating a tailored content marketing strategy for every client we work with. We help clients build out the Who, What, When, When, and Why of their content marketing efforts to ensure that every tactic has a purpose and that every execution is backed by analytics.
Creating a winning content marketing strategy can help businesses increase awareness, boost engagement, connect with decision-makers, and positively impact revenue. Take a look at the related content we’ve produced below.
Here are some thought leadership ideas crafted by our in-house experts.
Getting the messaging right and telling interesting stories is just half of the equation when using content marketing as a customer acquisition tool for fintech.
More and more fintechs jump on the content marketing bandwagon as they realize the short- and long-term benefits of consistently publishing exceptional content. In the
Every website has landing pages. Bad news: there are about 400 million active websites in existence today, so cutting through the noise is, well, challenging.
You’ve probably heard the phrase “Content is King” and you may be tinkering with your own content. Maybe you’ve posted a few blogs here and
Whether you want to believe it or not, it’s true: we can learn quite a bit from dogs about content marketing. No, I’m not saying
In the era of Big Data, there are millions of articles about the importance of implementing data-driven strategy and marketing programs. I have read 25
We still don’t know where the cards will fall in terms of the economic fallout from the pandemic. Many organizations — and marketers, especially —
HubSpot recently released the results of its third annual State of Content Marketing Survey, providing insights into big wins, new challenges, and emerging trends. The
A few years ago, McKinsey published an article about how successful companies turn creativity into business value and growth. In other words, it looked at
As we inch closer to Q4, it’s time to start thinking about how to end the year on a strong note and kick of 2020