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For most fintechs, a content calendar is little more than a tactical sheet of reminders about what content is to be published and when. It
Marketing is a broad concept and the potential campaigns are endless – but fintech marketing principles are more finite. Rather than throwing every marketing tactic
You did it. You created an unstoppable content marketing strategy, secured budget, and received the “green light” to launch your content marketing program. Here’s the
Between “crypto winter”, rising interest rates, and the looming threat of stagflation and recession, the financial markets are…uneasy. Yet there is reason to be optimistic.
Fintech audience personas are critical for content marketing success. It’s table stakes to understand who you are creating content for – and what they need
Content marketing is more than just pulling together creatives to publish content. If you want to be successful in publishing content in a way that
Proving ROI with fintech content marketing can be a challenge. This is one reason that many fintech marketers choose to invest heavily in paid search,
Runaway inflation and rising interest rates have put financial technology stocks through the wringer over the past several weeks. The overall market downturn alongside the
The global pandemic shifted the focus to online channels for many fintech content marketers as buyers turned increasingly toward digital channels for doing research and
Writing for a B2B fintech audience can be challenging. You want to keep things interesting while also educating your audience and compelling them to take
Content Rewired specializes in the strategy and execution of content marketing for Fintech & B2B companies to increase traffic, promote thought leadership, and generate leads.