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Customer preferences within the financial services industry are growing more sophisticated as people expect convenience and personalization. Fintechs have met consumers at this tricky intersection,
Content marketing is both a science and an art. Scientifically, you can measure, test, and distill down to the most effective tactics to achieve your
In the last article, we talked about some great written content ideas for fintechs to consider. Blog posts, white papers, and case studies all serve
In Part I, we laid the groundwork for successful content growth hacks for fintech startups. As a refresher, growth hacking is centered on the fastest
Whether you’re a fintech giant or brand new startup, growth hacking is a great way to increase revenue. It’s an especially appealing tool for fintech
There is no such thing as “too much content”. The more, the merrier your marketing will be. Unlike certain currencies, content is convertible and transferable
Storytelling has been around since the dawn of time. Stories enable us to tap into our humanity and to connect with other people. They allow
In Part I, we covered the basics of SEO and social media, highlighting the need for a strong content marketing foundation as part of a
Fintech marketing requires a thorough strategy. Given the nascent nature of the industry, it can be hard to pinpoint the best fintech marketing strategy to
Having passed the halfway mark in 2018, it’s a good time to review and reflect on the success of content marketing programs. Careful analysis can
Content Rewired specializes in the strategy and execution of content marketing for Fintech & B2B companies to increase traffic, promote thought leadership, and generate leads.